Sr. Manager, Customer Strategy in New York at PayPal

Date Posted: 3/12/2018

Job Snapshot

Job Description

Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal (NASDAQ: PYPL) is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital payments platform gives PayPal’s 210 million active account holders the confidence to connect and transact in new and powerful ways, whether they are online, on a mobile device, in an app, or in person. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.

The US Consumer Strategy team is responsible for creating rich, relevant marketing plans and programs that are meaningful for our consumers and impactful for our business. As a member of the team, you will be a key stakeholder in helping to accelerate consumer engagement with PayPal. This candidate will work closely with research & analytics, channel strategy teams, product marketing, product owners, our brand team, creative partners & agencies, database marketing, and campaign management. This candidate will have the ability to work with some super talented folks, materially impact our customers experience & journey with PayPal, and be part of a fun and collaborative team.

A successful candidate will have a customer-focused approach, incorporate a strategic and analytical view, integrate creativity, and be highly effective at communicating with internal and external partners. You will have strong project management skills. In this role, you will partner with diverse cross-functional teams and external agencies to strategize, execute, monitor and deliver results for PayPal marketing initiatives

Responsibilities include:

  • Plan & lead key consumer marketing campaigns within the Consumer Strategy team
  • Own the marketing and roadmap for account health, wallet expansion & optimization, and our collect & win product
  • Proactively drive execution end to end, managing roadblocks, communicating progress, coordinating meetings and communicating to keep tasks on schedule and on track.
  • Optimize and manage ongoing programs to ensure the right content is featured with relevant consumers to drive engagement
  • Work cross-functionally with Product, Finance, Marketing Operations, Consumer Strategy and Product Marketing.
  • Continuously monitor and analyze campaigns with a strong testing mindset, and work with Analytics to report on performance, including email metrics and KPI’s.


  • 7-10 years’ experience in a consumer marketing role – owning marketing strategy for a brand, business unit, service, customer segment, or product.
  • Bachelor degree Required. MBA preferred
  • Ability to review KPIs & metrics on an on-going basis to analyze, draw conclusions, and recommend immediate action.
  • Ability to strike a balance between strategic thinking and hands on execution
  • Experience with marketing through multiple channels: email, social, digital, mobile, and web.
  • Understanding of the creative process. Experience in constructing strategy and creative briefs, providing feedback and delivering engaging creative with compelling stories
  • Excellent written & verbal communication
  • Experience in ecommerce or FinTech a plus

We're a purpose-driven company whose beliefs are the foundation for how we conduct business every day. We hold ourselves to our One Team Behaviors which demand that we hold the highest ethical standards, to empower an open and diverse workplace, and strive to treat everyone who is touched by our business with dignity and respect. Our employees challenge the status quo, ask questions, and find solutions. We want to break down barriers to financial empowerment. Join us as we change the way the world defines financial freedom.

PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities.



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