Head of Regional Growth Programs in Singapore at PayPal

Date Posted: 6/6/2018

Job Snapshot

Job Description

Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal (NASDAQ: PYPL) is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital payments platform gives PayPal’s 237 million active account holders the confidence to connect and transact in new and powerful ways, whether they are online, on a mobile device, in an app, or in person. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.

The regional growth marketing team is responsible for establishing and delivering APAC wide growth initiatives, building scalable growth capabilities and driving synergy across growth programs that need to be executed regionally in conjunction with global and local marketing teams.

Head of Regional Growth Marketing, APAC, reports into the Senior Director, Asia who has a combination portfolio of growth markets in Asia and regional growth Programs for consumer segments.

The key areas of responsibilities:

  • Pioneer and deliver commonality led growth strategy and plans for PayPal APAC
  • Develop insights using market research to identify new customer segment growth opportunities
  • Be our customer segment advocate and deliver value to key local, regional and global stakeholders
  • Create a seamless process to roll out regional customer segment strategy in conjunction with key global and local marketing teams as well as other cross functional groups
  • Lead regional discussion and represent APAC as a single voice on APAC growth strategy and programs
  • Establish and deliver a cohesive regional calendar of growth and marketing programs
  • Partner with the local marketing teams to align on regional growth program objectives and incorporate regional programs into their marketing plans to maximize APAC wide opportunity
  • Deliver on regional growth programs objectives and targets  
  • Create best practice playbooks for regional growth programs that improve efficiency and effectiveness of by-market program roll out across the region
  • Engage agility marketing for growth experiments to improve the speed to market of consumer programs and initiatives across APAC.
  • Develop monthly cadence on read out of programs partnering with cross functional teams including but not limited to finance, analytics, share services, local and regional marketing teams.
  • Manage budget of growth programs
  • Deliver annual KPIs and targets set for regional growth program

Requirements

We welcome outstanding individuals with the following skills, experiences, and personality:

  • 15+ years of experience in marketing strategy and execution; consumer marketing and B2B marketing experience essential.
  • Strong marketing skillset including deep digital and brand knowledge
  • Be able to articulate strategic marketing vision yet able to execute hands on programs as needed
  • An outstanding influencer and communicator
  • Successful track record on working and collaborating as a team, and across multiple stakeholders, to deliver project outcomes. Prior experience working in a matrix structure an advantage.
  • Self starter who is motivated to lead and drive change
  • Positive, energetic, and able to build rapport quickly with in-market teams and regional platform teams

We're a purpose-driven company whose beliefs are the foundation for how we conduct business every day. We hold ourselves to our One Team Behaviors which demand that we hold the highest ethical standards, to empower an open and diverse workplace, and strive to treat everyone who is touched by our business with dignity and respect. Our employees challenge the status quo, ask questions, and find solutions. We want to break down barriers to financial empowerment. Join us as we change the way the world defines financial freedom.

PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities.

R0033883