Director, Social Marketing - Venmo in Chicago at PayPal

Date Posted: 1/7/2020

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Chicago
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:
    1/7/2020
  • Job ID:
    R0049252

Job Description

Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal (NASDAQ: PYPL) is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital payments platform gives PayPal’s 286 million active account holders the confidence to connect and transact in new and powerful ways, whether they are online, on a mobile device, in an app, or in person. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.

Come build and lead a world-class social marketing team for Venmo. You’ll be responsible for evolving our strategy, building a team, establishing new processes, and driving the growth of our community and love for our brand.

Responsibilities:

•       Develop and lead the execution of a content and channel strategy for the Venmo brand.

•       Build, lead and motivate social media marketing team to execute with speed and creativity.

•       Partner with cross functional teams to ensure that all work is grounded in community understanding, data and insights and is structured to deliver data-driven results.

•       Build and lead measurement plan to ensure that the content strategy is evaluated correctly and demonstrates business value.

•       Be the champion of the audience: ensure that the editorial agenda serves our growing community.

•       Build exposure, both on the Venmo platform and across key social channels , by leveraging relationships with cross-functional teams to further the reach and fame of our content.

•       Analyze cultural, community, media and market trends to inform strategic and creative development for content.

•       Develop approach for moderation working with external partners, specifically tonal guidelines, response framework and measurement.

Minimum Qualification
 

•       7-10 yrs  content marketing experience with experience in social/content/editorial marketing

•       Experience working with consumer-facing brands

•       Experience building, inspiring, and leading teams

•       Experience with multi-channel communications planning, using data to identify insights and build strategies for social content

•       Experience developing and executing creative, innovative, integrated social and content marketing

•       Experience presenting to executive leadership and promoting the importance of the social marketing discipline


We're a purpose-driven company whose beliefs are the foundation for how we conduct business every day. We hold ourselves to our One Team Behaviors which demand that we hold the highest ethical standards, to empower an open and diverse workplace, and strive to treat everyone who is touched by our business with dignity and respect. Our employees challenge the status quo, ask questions, and find solutions. We want to break down barriers to financial empowerment. Join us as we change the way the world defines financial freedom.

PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at paypalglobaltalentacquisition@paypal.com.

R0049252

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