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Mexico Consumer Marketing Manager in Mexico City, Ciudad de Mexico, Mexico at PayPal

Date Posted: 12/23/2021

Job Snapshot

Job Description

At PayPal (NASDAQ: PYPL), we believe that every person has the right to participate fully in the global economy. Our mission is to democratize financial services to ensure that everyone, regardless of background or economic standing, has access to affordable, convenient, and secure products and services to take control of their financial lives. We’re a purpose-driven company, and our beliefs are the foundation of how we conduct business every day. We’re guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Collectively, these values inspire us to work together as One Team with our customers at the center of everything we do, and to take care of ourselves, each other, and the communities in which we live and work. We challenge the status quo, ask questions, and find solutions. Join us as we enable the hopes, dreams, and ambitions of millions of people around the world.

Own the plan and delivery of Mexico consumer programs through developing best in class segment marketing campaigns across the funnel to inspire consumers and grow market share. Supports the International Consumer Segment Marketing team to deliver best in class segment marketing across the funnel to inspire consumers and grow market share across the portfolio of PayPal’s fastest growing 170+ Int’l markets.

Primary Job Responsibilities

  • Own, plan and execute end to end in country consumer segment marketing campaigns by developing game changing integrated marketing plans.
  • Tell the story of the PayPal value proposition in a compelling, contextual and insightful way to drive thought leadership and comprehension at scale.
  • Develop High Value always on and seasonal consumer programs from hypothesis, creation and execution to optimizing, scaling and reporting.
  • Construct and articulate the business cases needed to foresee the upcoming business impact and envision the KPIs outcome for specific campaign.
  • Partner with international hub marketers and cross functional stakeholders to support the delivery of best-in-class segment marketing campaigns across the funnel to inspire consumers and grow market share.
  • Execute the consumer facing marketing calendar.
  • Lead monthly review of all marketing activity in market for segment to review opportunities to drive better consistency and drive continuous improvement.
  • Support management and tracking of OPEX.
  • Lead on specific projects and programs when required.

Experience and Skills (the what)

  • 7+ years’ experience
  • Experience in planning, execution and continuous improvement of marketing campaigns to drive ongoing positive results in key consumer KPIs.
  • Proven track of record on delivering on time and in line with budget allocated.
  • Complete awareness of competing products in the market.
  • Must be able to thrive in a fast-paced environment and handle multiple activities simultaneously.
  • Results oriented, with a strong focus for execution and commitment to meeting targets.
  • Project management skills.
  • Highly analytical.
  • Strong collaborator and team player
  • Self-starter with plenty of initiative and drive.
  • Ability to manage own time and workload.
  • High level proficiency in online and social media.

Qualities and Behaviours (the how)

  • Delivery of  marketing campaigns in partnership with local and Geo teams
  • Help meet consumer actions targets driven by Marketing
  • Drive incremental NNA & TPA, and CV per customer driven by Marketing
  • Stakeholder NPS
  • Timely and quality delivery of key program and team responsibilities
  • Team compliance with OPEX, and Marketing Operations processes
  • Quality and timeliness of communications

The type of marketer that flourishes at PayPal

  • Middle-brained Marketer who can flex across the funnel while driving connectivity of marketing with the business
  • Results Focus is a business builder who ties all work back to overall commercial impact
  • Strong Collaborator who partners with stakeholders for win-win
  • Change Agent we are rapidly evolving as a business and need someone who can be at the helm to lead change
  • Thought Leader uncovers consumer insights to create new marketing opportunities
  • Nurturer of Talent to bring out the best in individuals and teams
  • Deals with Ambiguity to take the unknown into action
  • Challenges the Status Quo and believes things can always be improved
  • A believer in the “Greater Good” one who always puts others’ needs above their own
  • Lives and believes in the company values

For more than 20 years, PayPal has remained at the forefront of the digital payment revolution. By leveraging technology to make financial services and commerce more convenient, affordable, and secure, our open digital payments platform gives PayPal’s 400 million active account holders the confidence to connect and transact in new and powerful ways. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying, or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom, enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.

PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at paypalglobaltalentacquisition@paypal.com.

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